Iris Interactive
Best Practices in Pharma Product Launch - Brussels, April 10-11, 2013.

Iris' CEO Janaki Joshi has been invited to speak at the 2013 Best Practices in Pharma Product Launch in Brussels, Belgium on April 10 -11, 2013. She will present on "Achieving Launch Excellence through Superior Cross-Functional Collaboration to Maximize Revenue".

In this case study, discover how a world class pharmaceutical company used an innovative Web-based platform to achieve launch success and exceeded the forecast by collaborating with the cross functional teams in particular Marketing, Market Access, Clinical, Medical Information and Sales to deliver a superior result.

In addition the presentation will cover key aspects of launch such as:

  • Visibility of Launch Status: How does the team gain a clear insight into the status of issues, risks, milestones and key decision documents for important launch activities?
  • Cross Functional Collaboration: How to enable global and distributed cross function teams to work together and have real time visibility of information.
  • Execution Efficiency: Ultimately how does the launch team transform the launch strategy into tangible outcomes

We invite you to come join us on Thursday, April 11th at 1:10pm when Janaki will be presenting at the conference.

Download the brochure