Excellence in visual design

Web Site Analysis & Redesign

Many of the web sites developed in the past few years were prepared to give a company a presence on the world wide web, and are little more than an electronic brochure. Some of these sites were designed by people with little experience in this medium. While a presence may be all you need, you still want it to look professional and support your corporate image.

But now many companies are realizing the further potential of their web sites to actually work for them. We help you determine how your site can save or make you money in different areas of your business.

If you have a weak or unperforming site, hire us to do a site analysis and recommendations. We will write up a report that focuses on several areas:

• Goals - is your site structured to achieve your goals?
  
  
• Site attractiveness - how does your site welcome visitors?
  
  
• Layout and navigation - can users get around your site effectively? Is your interface design drawing visitors to the areas you want them to see?
  
  
• Promotions - how effectively are you using promotions (if applicable)
  
  
• Timeliness - how often is your site updated? If you cannot update your site, we can make sure it never looks out of date, or recommend cost-effective ways to keep it looking timely.
  
  
• Content - Often, copying other marketing communications doesn't work as effectively on the web. We can help you understand how to organize and present information that speaks to different kinds of internet users.
  
  
• Functionality - How is your site working for you? Sometimes we find sites that don't even have an efficient email response form. We have a whole list of ways to help you get the most out of your web site, depending on your goals.
  
  
• Features - What features can help expand or improve the effectiveness of your web site? Again, we can bring you the latest tools and technologies and recommend ways to make your web site the best it can be.